Hitting all the right notes.
You know that eclectic indie band you fell in love with before everyone else got wind of it? That’s a lot like Tacoma’s theater district. A bit under the radar but with so much to discover, as classic and current influences meld into something completely original. In this neighborhood, at center stage, the apartment homes of The Leo achieve an organic harmony with their surroundings–art galleries, historic theaters, well-loved thrift stores, new restaurants, dive bars and hot spots. Here, home is a destination for culture, and every day is a starting point for adventure.
Clean yet warm modern design sets the tone inside and out, with leading-edge amenities as the steady bassline that keeps daily life in rhythm. While light rail is close by for lightning fast commutes, there’s a stylish co-working space lit up by expansive windows offering bright days and inspiration from bustling Broadway. The on-site marketplace carries a thoughtful mix of essential goods and local goodness. And the fitness center has myriad options for keeping you moving and energized when the weather keeps you from venturing out on the boardwalk or water. There’s no need to settle for one-note living when you can curate an artful arrangement of experiences, growing ever more colorful and dynamic as you pursue the freedom to explore. For those who’ve never followed the crowd, The Leo invites you to live to your own beat— and see where it takes you.
The Leo
Theatre District Neighborhood | Tacoma, WA
Project on hold
Mid-Rise Apartment Project
Scope
Brand Story + Positioning
Naming
Brand Identity
Brand Guidelines